Benefits of
Outsourcing
Regional economic disparities enticed developed countries
to outsource routine jobs like data entry/ processing, payroll processing,
customer support and other back-office work to countries where labour was low
priced and skilled.
The Benefits of Outsourcing are many. Labour
is not expensive in less developed countries. Skilled labour is available at a
fraction of the cost because expensive tools are not required to be provided.
Time zone differences facilitate non-stop routine work during closed hours.
Outsourcing enables development of core competencies because mundane jobs are
disabled. The risk of managing a large workforce that accounts for very little
productivity is virtually non-existent thereby improving manpower management.
Customer service gets focussed and improved.
Software Development has been possible in less developed countries with a
world-wide web and rich countries have been freely outsourcing tasks that
require quick turnaround and voluminous data entry. However, associated risks
like lack of eye contact and physical supervision can lead to an uncontrolled
performance and excessive wastage of raw material. Different Time Zones can
sometimes lead to idle workforce as all types of service are not required
round-the-clock.
Web Designing
is an area that has been outsourced as the physical presence of a designer is
unnecessary. Provided with requisite data and parameters the cost of an in - house
designer can be easily negated.
Website SEO
is again competitively bid and executed by individuals and companies in less developed
countries. It is the process of improving the visibility of a website or web
page in a search engine’s search results. The more number of times a site is
visited greater is the potential for business growth.
Digital Marketing is an area which requires proper evaluation. It requires
exchange of knowledge, expertise, content placement in web, blogs, social media
and forums through web design, website seo, content, blogs and so on.
Blogging is
best done through outsourcing because of the expertise developed by these
individuals and agents. They can place business in the right perspective
through search engines and provide maximum traffic for highest returns. Of late
controversies have erupted over blogs of people in high offices like Ash hiding
her baby, Saifeena into the Pataudi household, Shashi Tharoor tweets that have
virtually put his ministerial aspirations in jeopardy. Wikileaks and
Assange are now household names. The effectiveness of blogging is tipping over
the horizon.
Content Writing
is another area that is best outsourced for the sheer volume of data provided
by writers in different areas which can be ill-afforded by companies who may
have to pay through their nose.
All said and done outsourcing has come to stay and
the decision of whether to resort to outsourcing has now put even President
Obama in a fix because there is a virtual drain of money from the superpower on
account of outsourcing on a massive scale.
Nevertheless such an exercise has now led to a boom
in the country’s employment rate and quality output besides the regular ringing
of the monetary coffers.
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